Last Updated: 20 January 2025

At Bellection, we value your privacy. This Cookie Policy describes how we use cookies and related tracking technologies on our online store, https://www.bellection.com, and how you can manage your choices. This policy complies with global privacy laws, including the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), the Brazilian General Data Protection Law (LGPD), and other applicable data privacy frameworks.
For more information on how we handle your personal data, please read our Privacy Policy.
Table of Contents
1. What Are Cookies?
2. Types of Cookies We Use
3. Specific Cookies Used
4. How We Use Cookies
5. Managing Cookies
6. Cookie Consent Mechanism
7. Cookies and Third-Party Cookies
8. Data Retention Periods
9. Your Rights Regarding Personal Data
10. International Data Transfers
11. Data Security
12. Policy Updates
13. Contact Us
1. What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They help us identify data related to user preferences, browsing patterns, and behaviors to improve website performance and deliver a personalized experience.
Cookies may be placed by us (first-party cookies) or by external service providers (third-party cookies). We also use:
· Scripts: Software implemented to ensure the proper functioning of our site, which can be executed on your device or our server.
· Web Beacons: Clear GIFs, pixel tags, and similar technologies used to track your activity on the service and collect related data.
2. Types of Cookies We Use
We use cookies for several purposes:
· Necessary Cookies: Essential for the website’s basic functionality, such as login, session management, and the purchasing process.
· Performance Cookies: Collect data on how the website is used, including page visits and error messages.
· Functionality Cookies: Store your preferences, such as username, language, or region.
· Marketing/Tracking Cookies: Track your browsing on other websites to serve personalized ads.
· Social Media Cookies: Used by third-party social media platforms (e.g., Facebook, Instagram, TikTok) to enable content sharing or promote web pages.
3. Specific Cookies Used
Cookie Name | Type | Purpose | Lifespan |
_session_id | Required | Stores user sessions for secure login | Session |
__utma | Performance | Google Analytics—tracks visits by a user | 2 years |
__utmz | Performance | Google Analytics—tracks referral sources | 6 months |
language_pref | Functionality | Stores language preferences | 1 year |
ad_targeting | Marketing/Tracking | Tracks ad interactions to improve user experience | 30 days |
fr | Social Media | Facebook—manages ad engagement | 3 months |
NID | Marketing/Tracking | Google—used to serve personalized ads | 6 months |
auth_token | Required | User authentication and session management | Session |
__cfduid | Performance | Cloudflare—security cookie | 1 month |
ci_session | Necessary | Session identification and authentication | Session |
user_referral | Marketing/Tracking | Tracks referral code conversions | 30 days |
4. How We Use Cookies
We use cookies for:
· Website Functionality: Ensuring the website works properly for a seamless user experience.
· Website Traffic Analysis: Understanding how users interact with our website.
· Personalized Content and Ads: Delivering content and advertisements based on your browsing habits and interests.
· Security: Protecting against unauthorized access, abuse, and fraud.
5. Managing Cookies
You have control over the use of cookies on your device. You can adjust your browser settings to control, disable, or delete cookies. You can also use opt-out tools to manage ad preferences:
· Browser Settings: Each browser has its own way of managing cookies in its settings.
· Opt-Out Tools: Use Google Ads Settings, the Network Advertising Initiative, or Facebook Ad Settings to opt out of targeted advertising or analytics.
6. Cookie Consent Mechanism
When you first visit our website, you will be presented with a cookie banner that allows you to set your preferences. This banner provides granular control, enabling you to:
· Accept all cookies.
· Disable certain types of cookies (e.g., marketing/tracking cookies) while enabling others (e.g., functional or performance cookies).
You can update your preferences at any time by clicking the “Cookie Settings” link at the bottom of our website.
7. Cookies and Third-Party Cookies
We share your information with third-party service providers, including analytics tools (e.g., Google Analytics) and advertising networks, which may place cookies on your device. These cookies are used for:
· Website traffic and user behavior analytics.
· Displaying personalized advertisements based on your browsing history.
· Enabling social media integrations (e.g., sharing content on Facebook, Instagram, etc.).
8. Data Retention Periods
The retention period for cookies depends on their purpose:
· Essential Cookies: Stored for the duration of your session and deleted after you close your browser.
· Performance Cookies: Retained for no longer than 2 years.
· Functional Cookies: Retained for a maximum of 1 year.
· Marketing/Tracking Cookies: Retained for 30 days to 6 months, depending on the provider.
9. Your Rights Regarding Personal Data
You have the following rights regarding your personal data, including data collected via cookies:
· Right to Know: Information about how your data is processed and retained.
· Right of Access: The right to know what data we hold about you.
· Right of Rectification: Update incorrect or incomplete data.
· Right of Deletion: Request the deletion of your personal data.
· Right to Restrict Processing: Limit the use of your data.
· Right to Object: Object to the processing of your personal data, including for direct marketing.
· Right to Data Portability: Request your data in a portable format.
To exercise these rights, contact us at privacy@bellection.com.
10. International Data Transfers
Your data—including personal data collected through cookies—may be transferred to and maintained on computers located outside your jurisdiction. We ensure all such transfers comply with applicable privacy laws and implement adequate safeguards (e.g., Standard Contractual Clauses). For more information, email privacy@bellection.com.
11. Data Security
We take the following measures to protect your personal information:
· Data Encryption: Use of SSL/TLS encryption protocols.
· Access Controls: Only authorized personnel have access to your data.
· Regular Audits: Routine evaluations to identify and rectify vulnerabilities.
12. Policy Updates
We review and update this Cookie Policy at least once every 12 months. The date at the top of this page indicates when it was last updated. All updates will be posted on our website.
13. Contact Us
If you have any questions about this Cookie Policy, please contact us:
· Email: privacy@bellection.com
· Phone: +44 7366485844
· Address: Bellection, 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom
Conclusion
This Cookie Policy explains how we use cookies to enhance your experience and protect your data. If you have any questions or need support, please reach out. Thank you for trusting Bellection with your data.
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